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Title: Marketing Manager
Norbrook Laboratories Limited is one of the world’s leading companies within the Pharmaceutical Industry with a reputation for achieving results within a competitive market place. As part of our growth plan, we are seeking to recruit experienced Sales & Marketing Managers to join our current Sales force in Kenya and Tanzania respectively:
Job description:
- Develop an integrated marketing strategy and annual plan (including budget) to support the achievement of the company’s growth goals;
- Conduct market research, identify and analyze target customer groups and relevant routes to market; investigate the economic, social and cultural conditions surrounding business activities including but not limited to industry trend and competition;
- Lead the team to execute the brand strategy to the highest international standards; direct and coordinate marketing activities to promote products and services; ensure marketing is always on-brand and on message;
- Manage the full marketing mix including; external communications, internal communications, customer care and customer relationship management;
- Build brand awareness of products and services through above and below the line and targeted marketing campaigns;
- Coordinate the development of communication materials such as brochures, newsletters, etc;
The successful candidate should have the following qualifications:-
- Bachelor’s degree in Marketing, Communications, Advertising or related field;
- 2-5 years experience in Brand or Marketing environment;
- Proven track record in developing and executing results orientated sales and marketing strategies; building brands and launching new products and services
- Practical experience of brand management and activation campaigns;
- Experience of success in using different marketing channels to build a brand;
Send your application including a cover letter, a detailed CV highlighting relevant experience, details of current and expected salary, a daytime phone contact, email address, and the names of three professional referees to:
Human Resources Department
Norbrook Kenya Limited
Old Limuru Road, Karuri
P.O. Box 1287 – 00606
Sarit Center, Nairobi
Or Email: enquiries@norbrook.co.ke
