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Octopus ICT Solutions and 3i,
Institute of ICT Integration have partnered to provide innovative and cutting
edge eLearning solutions to clients in Kenya and in the East African
region. We offer eLearning consultancy services and solutions to
several corporate and government institutions in the country. We have an exciting opportunity for a marketer, an outgoing and entrepreneurial
individual, to help manage and shape our emerging eLearning solutions. This position is hands-on and NOT an
administrative management position. As a marketer, you will be responsible for
many duties as we roll out new solutions and continue to grow our eLearning
portfolio.
Key Responsibilities Include:
- Product Champion: Serving as a spokesperson for the product offering; contributing to the overall vision and direction of the solutions; providing product demonstrations and presentations to various customers and prospects.
- Sales Target: Setting clear achievable sales targets, objectives and developing practical plans to achieve those targets.
- Generating Leads: Generating leads and acquiring and retaining customers.
- Building Relationships: Meeting with new and existing customers and partners; identifying new opportunities and pursuing partnerships.
- Market Research: Gathering feedback and ideas from the user community; investigating competitive products and determining their strengths, weaknesses, and tactics.
- Business Development: Working with management to further define and differentiate the product, based upon research and user feedback; Helping management to develop product positioning; Working to develop a marketing strategy.
- Marketing: Helping develop and implement product launch strategy; Working with management to develop an online presence; Identifying and organizing trade shows and conference opportunities.
- Technology Collaboration: Working with design, production and management teams to develop new product features based on customer feedback and market research.
Requirements for this position
include:
- Bachelor’s degree in Marketing and/or Communications.
- Experience with eLearning solutions is an added advantage.
- Exceptional written and verbal skills.
- Strong IT and reporting skills.
- Ability to work autonomously with broad direction.
- Ability to multi-task and meet changing deadlines.
- Must be self-directed and able to complete projects with limited supervision.
- Experience with online marketing tools – social media, SEO is a plus.
- Previous market research experience.
If you are interested in this dynamic and challenging
opportunity, please respond with your CV, COVER LETTER and 3 PROFESSIONAL
REFERENCES on or before25th September 2013. NB: Kindly do not send us academic certificates at this stage. Respond
with “Marketer eLearning” as the subject of your email. Applications
with certificates will be ignored.
Send applications to jobs@octopusict.com
